Resources for your home or business project.

Regardless of the application, tile provides a low-maintenance solution for your home.

Marketing Programs

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TILE 101
Care & Maintenance

Basic Tile Care

When cleaning unglazed wall and floor tiles, use a damp sponge or cloth with a solution of water and a brand of soapless detergent, do not use an all-purpose cleaner. Please do not use ammonia, as it will discolor grout. When cleaning any glazed wall tiles use a sponge or cloth and dampen it with a non-oil-based household cleaner. Vacuum glazed floor tiles regularly to remove dirt and other gritty particles, then damp mop or sponge with an all-purpose, non-oil-based cleaner. 

If you are using soft water, use a non-oil-based, all-purpose cleaner. Let stand for five minutes then lightly scrub with a sponge, and rinse thoroughly.

With soap scum, mildew stains, and hard-water deposits: remove from ceramic tile using cleaning products that are commonly available at your local home improvement store.

Caring for Grout

After the tiles are cleaned and dried briefly after installation, some grout joints should be treated with a silicone sealer. Some grouts may need to apply a sealer at least once every six months for maximum stain protection.

Commercial Cleaning

This is for areas of high traffic or areas that have been highly neglected. Heavy-duty cleaning requires making a paste of scouring powder. Apply to the area needed and let stand for a few

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Display Solutions

IWT has evolved into the production of display systems, concept boards and loose samples to give our clients and their customers an overall “point-of-purchase” visual of the products we offer. We refer to our marketing as “your silent sales staff”, helping to tell the complete story for the broad range of products that we offer.

Our priority is to keep things simple and organized so our clients are able to assist the end-user through their selection process. This kind of efficiency makes the purchaser’s experience extremely pleasant, and allows our customers to present a myriad of options.

Our marketing efforts also encompass product collateral, an informative website, social media and select PR and media outlets; presenting our customers diversity of information and communication.

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